Ocelot Grips: Marketing Consultation & Website Re-development
- mtn spire
- Jan 6
- 1 min read

Ocelot Grips is a local climbing hold company based in Central Oregon. We talked with owners about past, present and future aspects of their company direction and their user group, intent and interactions. We spent a lot of time engaging user experience with their current website and provided feedback about their current content management system's advantages and disadvantages. Their budget was tight, we had to really put together a priority list that allowed them to continue website management in-house and make decisions that really narrowed the current focus but also allowed room for growth and future development.
Success Points:
Take the marketing direction forward with 'purposeful' and 'budget priority' approach
Provide clear direction and menu mapping for website user experience
Provided list of good practices and training for new CMS
MountainSpire Creative Project Scope:
Re-design / re-build website with UX (User Experience) as priority
Photo shoots to build portfolio of images beyond 'catalog' style shots
Consult with forward thinking marketing plan and best practices to introduce stories and continual marketing campaigns
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